Local Business, Big Impact: $350k in Sales and 3.4 Million Impressions

Lloyd Local

  • Driving increased foot traffic and customer engagement by filling vacant storefronts with local brands during the holiday season.

    • Filled vacant storefronts with 15+ local brands, boosting visibility and attracting new shoppers.

    • Increased foot traffic to participating businesses by 30% during peak holiday season.

    • Enhanced local brand engagement through pop-up stores and in-store activations.

    • Created a seasonal shopping experience that attracted 100,000+ visitors throughout the program.

    • Partnered with local influencers to drive traffic and promote participating brands.

  • Delivering significant revenue growth by facilitating over $350k in sales for local businesses and boosting holiday season profits.

    • Facilitated over $350k in direct sales for 21 local businesses, contributing to a 25% year-over-year increase in holiday revenue.

    • Generated a 15% increase in average transaction size through targeted promotions.

    • Increased repeat business for participating brands with exclusive holiday offers and loyalty incentives.

    • Drove a significant boost in local brand sales through tailored seasonal events.

    • Fostered a collaborative environment that allowed small businesses to access larger retail opportunities.

  • Maximizing brand exposure with nearly 3.5 million impressions and earned media value of $220k, creating lasting visibility for local brands.

    • Generated nearly 3.5 million impressions through local and regional media coverage.

    • Achieved $220k in earned media value by securing press coverage and social media mentions.

    • Featured in top local publications, driving buzz and awareness for the brands involved.

    • Secured TV and radio spots highlighting the holiday shopping experience and local brand participation.

    • Amplified social media reach with branded content and partnerships with local influencers.

  • Creating memorable seasonal experiences with events that captivated audiences and built stronger connections between brands and consumers.

    • Hosted 10+ seasonal events, including live performances, workshops, and festive activations.

    • Attracted 5,000+ attendees to holiday-themed events, increasing foot traffic and sales during key dates.

    • Curated a series of live music and interactive pop-ups to drive brand interaction and customer enjoyment.

    • Developed custom event experiences for brand activations that aligned with the holiday theme.

    • Increased consumer engagement with exclusive holiday experiences, from breakfast events to happy hours.

  • Recognized for excellence in innovation and impact within the retail space, solidifying Lloyd Local’s success and the value it brought to participating businesses.

Lloyd Local: Empowering Local Brands and Driving Economic Impact

The Lloyd Local project revitalized vacant storefronts with over 125 local brands, transforming them into bustling pop-up shops that drove meaningful foot traffic and revenue. In a crowded retail landscape, success wasn't just about filling space—it was about creating memorable experiences that delivered measurable results.

Through creative branding, seasonal events, and strategic media coverage, the program generated over $350k in sales, nearly 3.5 million impressions, and earned media value of $220k. These efforts went beyond the holiday season, creating lasting visibility for local businesses and fostering long-term relationships with customers. By turning every touchpoint into an opportunity for engagement, we empowered small businesses, contributing to the broader economic growth of the community.

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Dreamforce